If you enjoy connecting with others through graphics and videos on social media, and would like to make it a career, this program is for you! Journalism is changing, and if you have a phone, then you are a journalist. Our Digital Communications & Content Strategy program prepares you to develop visual and narrative content and communication skills such as video production, social media, public relations, broadcasting/streaming, and digital graphics. Our goal is to prepare you to become an effective and creative communicator with professional industry-recognized certifications in this ever-changing environment.
The classes you will be taking are strategic approaches that focus on the creation of content to help further an organization’s brand and maintain professional connections.
Not limiting our students’ options and providing hands-on practices with internal and external experiences make our program unique for students. In this program, we:
- focus on industry needs
- offer you hands-on practices and experiences
- help you get professional industry-recognized certifications (Google, Hubspot, Hootsuite, Facebook, etc.)
- encourage your creativity
- assist you in becoming a competent visual communicator
- provide you the opportunity to use software to generate eye-catching media concepts and products
- offer you transfer program options
The world we live in is becoming an ever more competitive marketplace for businesses and individuals in all industries, especially with the rapid development of digital and social media. While the way we receive information has changed, the channel we convey information has also adjusted over time.
Digital communications & Content Strategy professionals design and implement digital campaigns designed to promote a brand, generate communication, and enhance connections with individuals and organizations. Careers in digital communications include a vast array of industries and opportunities, including wireless communications, media arts, online marketing, video production, graphic design, and nonprofit management, among many other opportunities in the digital area.
The road to career success looks different for everyone. With a degree in Digital Communications & Content Strategy, your options are wide open:
- Social Media Coordinator
- Marketing Specialist
- Media Content creator
- Project Manager
- Digital Marketing Strategist
- Sports/live event specialist
- Advertising Specialist
- New Media Storyteller
- Freelance Photographer/Videographer
Visit the What Can I Do with My Major? webpage to find helpful resources on career paths, employers and more!